LINKWIN | Digital Marketing: Empowering Enterprises with Full-Scale Digital Operations
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2024-04-12

Digital Marketing: Empowering Enterprises to Achieve Comprehensive Digital Operations

Product Code Marketing · Channel Empowerment · Membership Management
Digital Mall · Brand Private Domain Operation

Omnichannel Digital Marketing Solutions

In today's digital era, marketing is no longer limited to traditional advertising and sales channels. Instead, it integrates advanced technologies and innovative strategies to form a closed-loop digital marketing system that enables enterprises to achieve full-scale digital operations.

Through digital marketing products and services including product code marketing, channel empowerment, membership management, digital mall and brand private domain operation, LINKWIN helps enterprises stand out in the fiercely competitive market.

Product Code Marketing

Intelligent IoT Future

 

By leveraging intelligent IoT technology, each product is assigned a unique digital identity ID, realizing product anti-counterfeiting and traceability.With one-item-one-code engagement, brands reach consumers directly, display product information and launch targeted product code marketing campaigns, expanding online and offline sales opportunities for enterprises.

Channel Empowerment

Omnichannel Digital Marketing

 

Supported by digital technologies, we expand sales channels and enable multi-channel marketing.We provide customized omnichannel intelligent marketing and channel transparency management platforms to enhance brand exposure and achieve efficient business operations.

Membership Management

Refined Brand Operation

 

We build customized membership hierarchy systems and channel tagging systems for enterprises.Based on multiple dimensions such as users’ code-scanning purchase frequency, source flow and average order value, we help enterprises effectively segment the value of retail store users and end consumers.Through the segmentation model, we realize refined brand operation, consolidate the foundation of digital marketing, and improve member loyalty and sales conversion.

Digital Mall

Multi-Scenario Marketing Functions Enabled

 

We break time and space constraints through product micro-malls and realize multi-scenario marketing functions.

 

We develop points redemption malls for enterprises, offering a wide range of gifts and reasonable mall operation plans to deliver the optimal user experience within budget, thus enhancing brand influence.

Brand Private Domain Operation

Building a Strong Brand Reputation

 

We achieve refined management through data-driven insights, gain an in-depth understanding of consumer preferences and behaviors, and deliver personalized marketing content and services with precision.We continuously optimize user experience, build a positive brand reputation and encourage consumer word-of-mouth communication.

 

In the field of digital marketing, LINKWIN keeps innovating and upgrading its technologies, and optimizes product functions in response to market changes. In 2024, we launched DM3.0, a digital marketing solution tailored for the agrochemical industry.

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DM3.0
Basic Functions
  • Rich marketing campaigns: WeChat red envelopes, leaderboards, lucky draws and other formats to create online-offline integrated sales opportunities and boost sales performance.

  • Diversified and practical user management tools: points mall, sample trials, retail store certification, Enterprise WeChat and more.

  • Powerful data integration capability: real-time integration of brand channel circulation data reports, analysis of new user engagement and product/service usage data, providing strong support for enterprise marketing.

Product Advantages
  • Seamless connection with LINKWIN TTS (Track and Trace System), helping enterprises achieve end-to-end digital management and marketing.

  • Customized Marketing Magic Cube for the agrochemical industry, supporting brands to quickly build a systematic marketing platform. Marketing modules can be flexibly configured for brand distributors, Through omnichannel digital marketing solutions, LINKWIN helps your enterprise enhance user reputation, build brand awareness, expand sales channels, drive sales conversion and achieve comprehensive digital operations.

About Us

Founded in 2001, LINKWIN is a world-leading technology company specializing in digital services and smart IoT.

We provide innovative solutions and premium operational services in intelligent manufacturing, digital supply chains, digital marketing and industrial IoT platforms.

Today, LINKWIN operates across industrial, commercial, agricultural and government sectors, serving over 300 customers in more than 50 countries and regions.

We focus on economic value, helping clients improve operational efficiency and drive sustainable growth.

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Business & Innovation

Intelligent Manufacturing

LINKWIN deeply understands clients’ demand for production line efficiency and enables production digitalization.
Through industrial vision, coding systems, OEE, lightweight MES, digital twin and digital dashboards, we help enterprises produce high-quality products while cutting costs and improving efficiency.
 
Highlights: Cloud Coding, Lightweight MES, LinkVision™ Vision Inspection
 

Digital Supply Chain

LINKWIN delivers customized solutions for full-chain traceability marketing, product anti-counterfeiting and smart warehousing, realizing end-to-end digital supply chain management with higher efficiency and transparency.
 
Highlights: Micro-Texture Code®, Full-Chain Traceability Solution
 

Digital Marketing

LINKWIN’s unique “code + data” driven omni-channel digital marketing helps brands connect with consumers precisely, build private traffic pools, enable personalized operations, boost sales conversion and enhance brand influence.
 
Highlights: Smart Mini Program Operation, Customized Omni-Channel Marketing Solutions
 

Industrial IoT Platform

LINKWIN deploys hybrid cloud services to provide dynamic, isolated IT resources for enterprises.
All data is secured by blockchain technology, supporting an annual increase of 30 billion product data entries and 200,000 IoT nodes.
 
Highlights: LinkIoT Cloud Platform, IIoT, Hybrid Cloud Services