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    Micro-texture Code is a global patented technology developed by Linkwin.

    It has features of randomness, uniqueness and irreproducibility.

    Linkwin's cloud service is a technology stack based on hybrid cloud multi-cloud management, providing strategic cloud solutions and robust security.

    As an IoT supporting technology, RFID technology  is considered to be one of the promising information technologies. Linkwin's RFID solution is for intelligent location and asset management system.

    A SaaS platform meets national regulatory requirements with 300+ registered companies.

    Agri-marketing tool is a precise management and marketing incentive tool for agricultural dealers, retailers and end-consumers. 

    Cloud Mini-page is a specialized and integrated digital marketing product.

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    A full-chain traceability and marketing system built from the production side to the consumer side.

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    Credible source + credible identity + credible data = credible traceability.

    Linkwin uses "code + data" as the link to achieve omni-channel digital marketing, to help brands accurately link to consumers, build the private domain traffic, continuously promote sales conversion and expand brand influence.

    Linkwin designs customized anti-counterfeiting solution for enterprise, using multiple advanced anti-counterfeit label technologies.

  • Success Cases

    Bayer is a German multinational pharmaceutical and biotechnology company and one of the largest pharmaceutical companies in the world. Bayer's areas of business include pharmaceuticals; consumer healthcare products, agricultural chemicals, seeds and biotechnology products. Bayer CropScience Limited is the Indian subsidiary of Bayer AG, and has products in crop protection, nonagricultural pest control, and seeds and plant biotechnology.

    Henkel AG & Co. KGaA, commonly known as Henkel, is a German multinational chemical and consumer goods company headquartered in Düsseldorf, Germany. It is active in both the consumer and industrial sectors. Founded in 1876, Henkel is organized into three globally operating business units (Laundry & Home Care, Beauty Care, Adhesive Technologies) and is known for brands such as Loctite, Persil, Pritt, amongst others.

    Syngenta AG is a provider of agricultural science and technology, in particular seeds and pesticides, and was acquired by China National Chemical Corporation (ChemChina) in 2017. In 2020, the Syngenta Group was formed, bringing together SyngentaAdama, and the agricultural business of SINOCHEM under a single entity.

    Shanghai Jahwa is one of the large beauty and daily chemical companies with a long history in China. After a century of development, the company has grown into a large beauty and cosmetics group with annual sales of more than 7.6 billion RMB, covering beauty, personal care, home care, mother and baby and other fields.

    GUJING Gongjiu is a famous traditional wine. It is produced in Bozhou City, Anhui Province, and is known as one of the eight most famous liquors in China.


  • About Us
Case Study: LINKWIN Collaborates with a Fortune 500 Company | Establishing a Product Digital ID System for a Global Chemical Enterprise
Date:2024-07-19 阅读:9062

Introduction:

 Over the past 20+ years since its establishment, LINKWIN LiYuan Technology has partnered with numerous Fortune 500 companies to jointly explore the boundless possibilities of digital transformation. LiYuan will regularly share a series of case studies, covering aspects such as the profile of the partner enterprises, an overview of the solutions provided, the value of the projects, industry insights, and future predictions. (Estimated reading time for this article: 5 minutes).

 

Profile of the Partner Enterprise

This enterprise began to make its mark on the global market in the 1990s, specializing in the development and production of functional materials and essential chemical products. By integrating advanced technologies with innovative research and development, the company rapidly expanded its product line to cover various industries such as agriculture and pharmaceuticals. With a commitment to sustainable development and a keen insight into the global market, the company has gradually built up strong competitiveness and actively driven industry progress.


Overview of the Solution

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Scope of Collaboration

An integrated system that seamlessly connects ERP (Enterprise Resource Planning), CRM (Customer Relationship Management), and ECM (Enterprise Content Management), based on automatic identification and management technology utilizing product digital identity IDs (QR codes/RFID tags).


Highlights of the Collaboration 

The IS system platform empowers products with digital identity IDs, leveraging a networked layout and real-time data uploads to a centralized data center. This enables comprehensive digital monitoring and management across the entire supply chain, from production workshops to finished products, and from logistics shipments to end-consumers. By collecting information, the system dynamically manages sales and inventory across various channels, addresses anti-counterfeiting and cross-regional sales issues, conducts performance analysis and market forecasting. It provides enterprises with authentic and concise business data models, assisting them in understanding market dynamics, discovering market opportunities, making rapid business decisions and judgments, ultimately enhancing their market competitiveness and business expansion capabilities.
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Solution Details 

  1. Code Data Generation: Generate QR codes based on the encoding rules specific to the product and its packaging hierarchy. Incorporate product production information and other relevant details into the QR code.

  2. Coding Process: Online reading of QR codes and printing of production date, batch number, and other information. Online association of packaging levels such as individual items, boxes, and pallets.

  3. Outbound Data Collection: During product(warehouse dispatch), use QR code reading devices to capture and upload outbound data, thereby tracking the product flow online.

  4. Channel Data Collection: Utilize handheld data collection terminals to gather outbound data information, ensuring accurate and real-time data on product movement within distribution channels.

  5. Data Management: Enhance transparency in sales channels by acquiring retail information from channel terminals. Through real-time monitoring of channel inventory movements and case opening rates, improve the accuracy of sales forecasting. Analyze product flow data to provide support for anti-counterfeiting and anti-diversion management.


Project Application Value

  • Improve Operational Efficiency

    By leveraging automatic identification technology for rapid scanning and recording of product information, manual operations and human errors are reduced, enhancing data entry and processing speeds. Simultaneously, real-time intelligent tracking of inventory status optimizes inventory management, minimizing stockpiling and out-of-stock situations.

  • Enhance Data Accuracy

    The digital identity IDs of products ensure the accuracy and reliability of product information. Through the IS system, enterprises can achieve centralized data management, effectively aligning information across departments and reducing risks arising from information silos.

  • Optimize Supply Chain Management

    Data analysis reveals bottlenecks in the supply chain, enabling targeted improvements and optimizing collaboration among various supply chain links, thereby enhancing overall efficiency.

  • Strengthen Decision Support

    The integrated system offers comprehensive data analysis and reporting capabilities. With real-time data monitoring, enterprises can swiftly respond to market changes and adjust business strategies.

  • Improve Security and Compliance

    The digital identity IDs of products facilitate tracking product origins and flows, enhancing product traceability and ensuring compliance.

end
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