Over the past 20 years since its establishment, LINKWIN has partnered with many Fortune Global 500 enterprises to jointly explore the infinite possibilities of digital transformation. LINKWIN will regularly share a series of cases, including: partner profile, solution overview, project application value, industry insights and foresight. (Reading time for this article: about 5 minutes.)

The enterprise is one of China's largest grain and oil food enterprises, and also a leading diversified product and service provider in China's agricultural products and food field. It uses renewable natural resources to provide people with nutritious and healthy food, high-quality living space and living services, contributing to the prosperity of people's lives and the stability of society.

Facing the development trend of economic globalization, it continuously strengthens extensive cooperation with global business partners in fields such as agricultural products, grain and oil food, tomato, fruits and vegetables, beverages, wine industry, sugar industry, feed, meat products and biomass energy. With its excellent operating performance, the enterprise has been continuously listed in the Fortune Global 500 by the US Fortune magazine.

Enterprise Goals:

• Respond to policy requirements for traceability systems: Production enterprises shall truthfully record information such as material sources, processing processes, product destinations and quantities, ensuring that the records are true, reliable and all links are effectively traceable. Production enterprises may appropriately adjust or add record contents in combination with actual production conditions and the need to ensure the quality and safety of edible vegetable oil;

• Simplify production processes and optimize supply chain efficiency: Simplify the operation processes of factories, general warehouses and transit warehouses, optimize the efficiency of production, warehousing, warehouse transfer and other links, and improve efficiency through digital production;

• Real-time collection, recording and analysis of data to assist decision-making: Real-time update of inbound and outbound, in-transit and inventory data, and automatic generation of visual, graphical and multi-dimensional data analysis reports.

   

  Brief Description of Digital Supply Chain Functions

Cooperation Content:

Through the traceability system, all links of the supply chain are monitored in real time to promptly identify and solve potential problems, reduce food safety risks. By tracking the entire life cycle of food, the enterprise can better implement full-process quality control and continuously improve product quality. At the same time, it meets the increasingly strict regulatory requirements and consumers' demand for transparency, thereby enhancing the enterprise's brand image and helping promote the healthy development of the entire industry.

Cooperation Highlights:

The solution establishes a food safety traceability system to enable food producers and operators to collect and retain production and operation information by means of information technology. It integrates the Internet of Things and production equipment automation, realizes equipment networking through IoT and wireless or wired communication methods, achieves real-time product digital traceability and quality management, and improves production efficiency and enterprise operating performance.

• Traceability Aspect

  Improve Food Safety: Through the digital tracking system, real-time record and track all links of products from raw material procurement to reaching consumers, quickly identify and locate the source of problems, timely avoid risks and ensure food safety.

  Enhance Transparency of Product Flow: Consumers can obtain product information by scanning QR codes, enhancing trust and loyalty to the brand.

•  Channel Management Aspect

  Optimize Channel Efficiency: The digital channel management system can generate real-time visual reports of sales data for each channel, helping enterprises quickly adjust sales strategies and improve market response speed.

  Data-Driven Decision Making: By analyzing sales data and market trends, enterprises can formulate more accurate marketing plans and inventory management, reducing operating costs.

• Connection with Warehouse Management System

  Improve Inventory Management Efficiency: Realize real-time monitoring and intelligent management of inventory, reduce human errors and improve cargo turnover rate.

  Reduce Operating Costs: By optimizing warehousing processes and resource allocation, enterprises can reduce warehousing costs, improve logistics efficiency and enhance overall operational efficiency, thus achieving all-round value improvement.

• Enhance Consumer Confidence

  Consumers can query information such as food production, processing and inspection through the traceability system, understand food safety status and enhance confidence in food safety.